2

Controversy and Dialogue in Marketingby Ross L. Goble; Roy T. Shaw

Year:
1976
Language:
english
File:
PDF, 426 KB
english, 1976
3

Advertising Managementby David A. Aaker

Year:
1976
Language:
english
File:
PDF, 314 KB
english, 1976
4

The Marketing Imaginationby Theodore Leavitt

Year:
1984
Language:
english
File:
PDF, 309 KB
english, 1984